What did Google change in your ads automatically?

Upload your Google Ads change history. In seconds you'll see what Google changed automatically (auto-apply and AI Max), in plain English, next to the changes people made. If anything stands out, it ends with a short list to go over with whoever runs your ads. No sign-in, and we don't keep your file.

See an example

Before you draw conclusions

Not every Google change is bad. Some auto-applied changes help, and this check can't tell which without performance data. Fewer changes by people isn't a bad sign either: a well-built account needs fewer edits, and most of the work (analysis, reporting, landing pages) never appears in change history.

What this can't tell you

Questions

How do I download my Google Ads change history?

In Google Ads, open Change history, choose a date range of up to two years, then Download and CSV. Use the English interface.

How does it tell Google's changes apart from people's?

Every change lists who made it. Changes from auto-apply and AI Max carry a Google label and count as Google's. People are grouped by email domain and shown by that domain. Enter your email and only your changes show as You; enter your domain and everyone at it does. Tools and scripts show under Others.

How do I switch off auto-apply?

In Google Ads, open Recommendations, then Auto-apply. Untick the recommendation types you want to review yourself, and save.

Is my file stored?

No. The file is read in memory to build this page and then discarded. Only an anonymous count of checks is kept.

Keep the change history past Google's 30 days.

Connect Google Ads and Solimarketer keeps every change and who or what made it. It never changes anything in your account.

Google is still reviewing Solimarketer, so its screen may say the app is unverified.