What is AI Max buying with your money?
Upload your Search terms report with the match source column added. This check splits your spend into searches your keywords matched and searches AI Max chose, compares their cost per lead, and builds a negatives file for Google Ads Editor. It needs no sign-in and does not keep your file.
That file is over 5 MB. Export a shorter date range and try again.
Example report for a fictional account, made from sample data. Upload your own search terms report above to check yours.
Data as of to
AI Max spent $1,284 on your behalf and brought in 2 leads
Matched by AI Max (Google chose the search)
- Spend
- $1,284
- Leads
- 2
$642 per lead
Matched by your keywords
- Spend
- $3,610
- Leads
- 41
$88 per lead
Early signal: costlier per lead, but too soon to be sure. 2 leads is too few to judge AI Max fairly; it takes at least 10.
Where the money went
Your keywords 74% · AI Max 26%
$2,140 spent on searches with clicks and no leads.
$1,182 of that came from AI Max matches.
The searches costing you the most, with no leads
| Search | Campaign | Matched by | Spend | Clicks | Why it's probably wrong for you |
|---|---|---|---|---|---|
| plumbing jobs near me | Emergency repairs | AI Max | $212 | 31 | Job seekers, not customers |
| how to fix a leaky faucet yourself | Drains | AI Max | $184 | 40 | Do-it-yourself |
| home depot water heater | Water heaters | Keyword | $161 | 22 | Shopping for a product, not a service |
| plumber hourly rate | Emergency repairs | Keyword | $145 | 14 | |
| toilet repair kit | Drains | Keyword | $145 | 18 | Shopping for a product, not a service |
| plumber license lookup | Emergency repairs | Keyword | $130 | 12 | |
| sewer camera rental | Drains | Keyword | $120 | 9 |
Showing 7 of 7. Only searches that spent enough to be evidence are listed; no leads on a cheap search proves nothing.
To be fair to AI Max: 2 searches worth keeping
| Search | Campaign | Matched by | Spend | Clicks | Leads |
|---|---|---|---|---|---|
| 24 hour plumber round rock | Emergency repairs | AI Max | $58 | 6 | 1 lead |
| tankless water heater install cost | Water heaters | AI Max | $44 | 5 | 1 lead |
These brought leads. Consider adding them as your own keywords.
Fix it in 5 minutes
Download negatives file (8) A Google Ads Editor file with each negative assigned to its campaign. Nothing changes until you import it. Solimarketer never edits your account.
What this can't tell you
- It only sees the date range and campaigns in your file, and cannot tell whether a search converted later or offline.
- It cannot see searches Google hides from the report, so AI Max's real spend can be higher than shown.
- Below 10 AI Max leads, the comparison is too early to trust. Check again when there's more data.
- It cannot tell whether your conversion tracking works. If tracking is broken, every search looks like it brought no leads.
Questions
How do I export the search terms report with the match source?
In Google Ads, open Insights and reports, then Search terms. Add the match source column, choose a date range, then Download and CSV. Use the English interface.
What is AI Max?
AI Max for Search campaigns lets Google match your ads to searches your keywords don't cover. The match source column shows which searches it chose.
Is my file stored?
No. The file is read in memory to build this page and then discarded. The negatives file is built into the page, not saved. Only an anonymous count of checks is kept.
See every change AI Max makes in your account.
Connect Google Ads and Solimarketer keeps a ledger of every change, including what AI Max and auto-apply did. It never changes anything in your account.
Connecting takes two Google screens
- Sign in with GoogleThis creates your free Solimarketer login. Google shares only your name, email address and picture.
- Allow Google Ads accessGoogle asks a second time, now for Google Ads. Choose the Google account that can see your Ads account: the same one or a different one. Google's screen will say the app can "manage" your campaigns, because Google has no read-only option. Solimarketer never changes anything in your account.
- Choose accounts to monitorPick which Google Ads accounts to watch, and Solimarketer starts reading them.
Google is still reviewing Solimarketer, so its screen may say the app is unverified.